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Ivans Launches New Business Intelligence Solution to Provide Carriers Industry-first Distribution Insights

January 10, 2023

Solution visualizes distribution data for carriers and MGAs to better identify new growth opportunities and measure performance against industry benchmarks

Milwaukee, WI. – January 10, 2023 – Ivans® today announced the launch of Ivans Insights, a new business intelligence solution that delivers carriers and MGAs new channel insights derived from the broadest distribution network. Ivans Insights enables carriers and MGAs to remove the guesswork and manual inefficiencies of outdated reporting processes and provides distribution teams insights on where to focus for the most profitable business, build stronger relationships, and make data-backed decisions.

The first Ivans Insights solution, Marketing Insights, provides a visual dashboard of a carrier’s or MGA’s distribution channel opportunities. Using download data, carriers and MGAs can view distribution insights to search for agencies based on business size, lines of business and regional distribution. The data insights also enable carriers to fast-track potential new agency partners for appointment. By eliminating the need for one-off agency visits, multiple disjointed applications, and manual reporting, marketing and product teams can pinpoint opportunities for profitable growth efficiently and accurately.

Early feedback from carriers indicates the solution will impact companies’ ability to focus on the most profitable business. Pilot customers commented, “This is going to be mind-blowing for the insurance industry. You’re saving us time on the front-end of doing discovery to have the agencies zoned in the right bucket to make our sales team more efficient and effective.”

“Right now, there isn’t an efficient way for carriers to understand opportunities to optimize their agency distribution channel for growth. They spend a ton of time visiting with agents, asking discovery questions, and combing through disorganized databases,” said Reid Holzworth, chief executive officer, Ivans. “Ivans Insights provides specific intelligence to enable carriers to find their ideal distribution partners in less time with better accuracy. There is literally nothing else like it in the industry to feed this level of insights across such a large dataset, and we expect it to be a real game changer for carriers and MGAs.”


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About Ivans

Ivans is where insurance carriers, agents, and MGAs come together to grow their businesses. Every day, our 34,000 agents and 450 carrier partners plug into technology that empowers them to better determine appetite and eligibility, swiftly produce quotes, get accurate claims and commission updates, automatically communicate policy data, and connect to one another to drive new business. With easier ways to get the day’s work done, insurance professionals can open the door to more revenue without letting complexity in behind it.

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Ivans is ready to provide your business the advanced insurance software and solutions to digitally distribute and service products in new ways.