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Industry Trends & Insights

2 Minute Read

Unlock New Insights for Personal Lines

Date Published:

Thorsten Camp

By: Thorsten Camp

Industry Trends & Insights

2 Minute Read

Unlock New Insights for Personal Lines

Date Published:

Thorsten Camp

By: Thorsten Camp

 
 
 

It was around this time last year when we first launched Ivans Marketing Insights™, the powerful tool that lets carriers and MGAs understand the agency universe unlike anything else in the market. We’re excited to share that the solution is now available for both commercial lines and personal lines.

 
 

“The latest release of Ivans Marketing Insights expands insights into personal lines and gives carriers an even deeper view into agent opportunities to more quickly pinpoint growth opportunities by line of business and upcoming renewal windows.”

Brad BoyerBrad Boyer
Chief Product Officer
Ivans
 
 

Why Do Insights Matter to Your Business?

The agency insights you will unlock with Ivans Marketing Insights eliminate the need for one-off agency visits, multiple disjointed applications and manual reporting. You’ll be able to access a visual dashboard of distribution channel opportunities to search for agencies based on business size, line of business and regional distribution. These insights will empower you to fast-track potential new agency partners for appointment. Ivans Marketing Insights provides carriers like you with a simple, powerful and efficient way to search for the best agency partner matches.

Why Personal Lines?

The process of finding agency information for both commercial lines and personal lines has historically been time-consuming and inefficient. Carriers need relevant agency insights to pinpoint new personal lines opportunities for growth and remove the guesswork, and now they can.

What New Reports Can You Access?

With the latest product releases, new reports have been added for both commercial and personal lines that give you greater insight into policy and premium data. This means more opportunities for carriers and MGAs to boost premium growth and retention. The reports include:

  • Your Share Vs. Others

    See how much of each policy type and risk is placed with your business compared to other carriers and gain a greater understanding of the most profitable agent engagement opportunities.

  • Renewal Date Report

    Discover how many policies are scheduled to expire each month so that you can anticipate agency renewals and enhance retention rates.

  • Policy Size Report

    Find out how many policies an agency is writing at each level – micro, small, or mid – to better understand if an agency is a business fit.

  • Search Premium

    See how much premium each agency has based on your selected search.

What’s Next?

We’re regularly making updates to our products, including Ivans Marketing Insights. Check out our product hub to stay updated on the latest solutions that will allow you to pinpoint opportunities for growth, drill into distinct agency details, and remove the guesswork and inefficiencies.

Ready to Learn More?

Let the latest insights remove the guesswork for you as you navigate the best agency partnerships. Check out our quick demo video to discover how this solution will help you spark better partnerships and gain a more holistic view for both personal and commercial lines.
  • Thorsten Camp

    Thorsten Camp

    Senior Director of Product at Ivans

    Thorsten leads data and analytics products for Ivans. He has more than 20 years of Insurtech experience managing and designing products. Throughout his career, Thorsten has led a number of successful products through their full lifecycle. Prior to joining Ivans, he was the product lead at TechCanary.

    All Posts by Thorsten Camp